COMS 2003 Lecture Notes - Lecture 4: Frankfurt School, South By Southwest, Studio System

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Theory as iterative: theorists build on the works that preceded them. While le bon, freud, and marx are not media theorists and do not talk strictly about media, their ideas come to be put into use by scholars to make sense of media and communication. Consequence of modernity: emergence of mass-media: what were once small things are now massive, newspapers, films, radio, etc. become programs directed at larger audiences, with those transformations come large companies. Theodore adorno + partner-in-crime max h. (aka a&h: these guys are going to do what le bon, freud, & marx do, but this time in relation to mass media and communication directly. Marianas trench pop music 101: poignant satire of pop songs. If it is bought: ^ aesthetic, philosophical, and moral questions. Rise of hitler, mussolini, stalin, franco, nazi party, etc. Emergence of mass media (radio, newspapers, cinema, etc. ) New forms of culture, new forms of music (ex: jazz)

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