BUSI 4609 Lecture Notes - Lecture 1: Organizational Ecology, Technology Adoption Life Cycle, Organizational Learning
5 May 2018
School
Department
Course
Professor
Lecture 1
1. Factors affect firms longevity
a. Hyper competition
i. Rapid escalation of competition
ii. Blur industry boundary
iii. CA not effective
iv. Solution
▪ Use price quality positioning to build presence
▪ Create new know how
▪ Protect establish market
b. Global marketplace
i. Resource move freely across geographic borders
ii. Higher economic interdependence
iii. Higher opportunity to compete
c. Globalization
i. Continuous improvement and higher standard for
productivity
ii. Customer: higher quality, lower price
iii. Competition: lower product development time
iv. Learn domestic and global market and modify
v. Need success in domestic first
d. Technology change
i. Higher rate of technology diffusion and emerge disruptive
technology
ii. Information age
iii. Higher knowledge intensity
▪ Learn to capture intelligence
▪ Transform intelligence knowledge
▪ Use in organizational learning
▪ Diffuse into organizational learning: no insight
iv. Perpectual innovation: rapid and consistent new
technology replace older ones
v. Strategic flexibility
▪ Cope with uncertainty and risk
▪ Overcome organizational inertia first
▪ Develop capacity of continuous learning and apply
new skills to firms’ CA
vi. Competitiveness success factor
▪ Market or customer need oriented
▪ Have entrepreneurial opportunistic mindset
▪ Make effective use of valuable competences
▪ Offer innovate products
find more resources at oneclass.com
find more resources at oneclass.com
