CMNS 110 Chapter Notes - Chapter 3: Disabled American Veterans, American Heart Association, Normative Social Influence
Document Summary
Template for analyzing the logic of an article. Answer the questions below to analyze the logic of an article. Use complete sentences and provide evidence (with page numbers from the article to support your answers/reflections). Introducing six basic tendencies of human behavior come into play in generation a positive response: How does the powerful psychological pressures work that get the receiver to say yes to requests: the most important information in this article is: Consistency: in 1998 gordon sinclair, the owner of a well-known chicago restaurant eliminated the no- Reciprocation: when the disabled american veterans organization mails out requests for contributions, (determine the facts, experiences, data the author is using to support her/his arguments/conclusions. ) the appeal succeeds only about 18 percent of the time. But when the mailing includes a set of free personalized address labels, the success rate almost doubles, to 35 percent. (cialdini, 2001, p76)