COM-224 Study Guide - Midterm Guide: Pentagon Papers, Data Mining, John Stuart Mill

44 views11 pages
27 Sep 2016
Department
Course
Professor

Document Summary

Content: advertisement pr internet law and ethics (5 sections)! By the 1800s 80% of advertisements were these 3 topics - land sales, transportation announcements, and runaway slaves! Individuals purchased space in newspapers and sold it to various merchants - space brokers! The 1st of cial brand name in the united states was smith brothers! What was the rst company to register a trademark in the us quaker oats ! These are often made with water, ethel alcohol, and sometimes morphine patent. By 1890 20% of add space was devoted to this department stores! The post war extension of the war advertising council was this, created smoky the bear, united negro college fund, and the crash dummy spots - ad council ! In 1914 the government created this entity which monitors advertising abuses - the. This refers to hidden or discussed print and visual messages that register in the subconscious fooling people to buy products - subliminal advertising !