COM 1000 Study Guide - Midterm Guide: Stress Management, Organizational Communication, Belmont Report
Document Summary
Chapter 1: an introduction to the study of communication: identify and explain how the process of communication is pervasive, amoral, and agenda-advancing. Pervasiveness: communication takes place wherever humans are together because people tend to look for meaning, even when a message is not deliberately sent. Amoral: when the process of communication is ethically neutral: not moral nor immoral. Agenda-advancing: using communications as becoming more effective in life; being able to engage in agenda-advancing behavior in an ethical manner: identify and explain logos, pathos, and ethos. Logos: making a logical appeal through: organization, credible evidence, clear presentation of the evidence, and consistency. Pathos: emotional appeal: concerned with how the receivers feel. Specific examples and stories can appeal to the audience emotionally. Ethos: the receiver"s perception of a sender"s competence and trustworthiness; credibility: identify and explain the smcre model. Source, message, channel (5 senses), receiver, and environment. The communicator has least control over the receivers and the most control over the message.
