PSYC 2040 Study Guide - Ingratiation
Document Summary
Important insights into our behavior were provided by studies conducted by solomon asch (1951, 1955) a true classic in social psychology: asch asked participants to respond to a series of simple perceptual problems; on each problem they indicated which of the 3 comparison lines matched a standard line in length; on certain occasions known as critical trials (12 out of 18 problems), the accomplices offered answers that were clearly wrong and stated these answers before the real participants responded; results a large majority of the persons in asch"s research chose conformity, the unanimity of the group is crucial; once it is broken, no matter how, resisting group pressure becomes much easier, public conformity doing or saying what others around us say or do, private acceptance actually coming to feel or think as others do, often, it appears, we follow social norms overtly but don"t actually change our private views.