CMN 1160 Study Guide - Cathode Ray Tube, Multiple Choice, Frank Capra

• School: University of Ottawa
• Department: Communication
• Course: CMN 1160
• Professor: All

Document Summary

The medieval world which relied largely on memorized knowledge and the spoken word was transformed by gutenberg"s discovery of printing. This new knowledge is analyzed and connections are drawn to subsequent revolutions in western thought. Authors became known because they would put their names on their book and publishers would put their trademark: how did all this contribute to changes in communication and knowledge? only after 2 generations of printing many books on different subjects were printed and were available to the population. ex. how to cure horses. invention of indexing. facts are now fluid and definitive and not based on someone"s experience. Thoughts about media technological determinism: technology has a cause. cause for a particular effect. ex. we introduce the telephone to technology and it"s because of the telephone that society changes. it"s the idea that technology determines the idea of society.