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QUEEN'S
COMM 131 Lecture Notes - Lecture 4: American Express, Pebbles Cereal
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QUEEN'S
COMM 131 Lecture Notes - Lecture 9: Intangibility, Internal Communications, Services Marketing
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QUEEN'S
COMM 131 Lecture Notes - Lecture 9: Marketing Mix, Air Canada, Toothpaste
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QUEEN'S
COMM 131 Lecture Notes - Lecture 16: Yogurt, Honey Nut Cheerios, Frosted Flakes
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QUEEN'S
COMM 131 Lecture Notes - Lecture 7: Customer Relationship Management, Neuromarketing, Unearth
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QUEEN'S
COMM 131 Lecture Notes - Lecture 15: Target Market, Brand Equity, Zappos
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QUEEN'S
COMM 131 Lecture Notes - Lecture 2: Customer Relationship Management, Marketing Mix, Relate
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QUEEN'S
COMM 131 Lecture Notes - Lecture 10: Marketing Mix, Longrun, Business Analysis
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QUEEN'S
COMM 131 Lecture Notes - Lecture 5: The Home Depot, Best Buy, Micromarketing
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QUEEN'S
COMM 131 Lecture Notes - Lecture 17: Dramatization, Integrated Marketing Communications, Marketing Mix
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QUEEN'S
COMM 131 Lecture Notes - Lecture 6: Selective Exposure Theory, Cognitive Dissonance, Consumer Behaviour
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QUEEN'S
COMM 131 Lecture Notes - Lecture 1: Tim Hortons, Marketing Myopia, Voice Of The Customer
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QUEEN'S
COMM 131 Lecture Notes - Lecture 10: Marketing Mix, Business Casual, Attractor
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QUEEN'S
COMM 131 Lecture 17: Week 9, Ch. 12 (pg 475-479
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QUEEN'S
COMM 153 Lecture Notes - Lecture 19: Critical Thinking, Delphi Method, Fallacy
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