COMM 1 Lecture Notes - Lecture 23: Testability, Falsifiability, Bigfoot
31 Aug 2020
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Can the theory (or its concepts) really be put to an empirical test with real data there must be some result that, if you got it, would show the theory is wrong. One mouse eating something else would prove this false. Non-falsifiable: beings exist in outer space. if you can believe in it, but not falsify it, then it"s a theory. No way you can test bigfoot, lochness monster, god. No way to prove that it is false it"s a belief. For many comm theories, can only falsify certain part(s) Attribution theory - when people behave a certain way, we need to figure out why, is it an internal attribution or external attribution. Can test the kinds of attributions people make (internal/external) Cannot really test whether people make attributes on their own. Hard to test things occurring in your mind. How well does the theory explain the phenomenon. How well does the theory predict future events.
