LAW 393 Lecture Notes - Lecture 8: Mug Shot, Initial, Photo Caption

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22 May 2018
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Teasers
These promote different stories inside the paper (also called promos or skyboxes).
Flag or nameplate
The name of the newspaper.
Infographic
A diagram, chart, map or list that conveys data in a visual way.
Deck or subhead
A smaller headline that helps to add information to the main headline.
Display head
A snazzier headline treatment that adds drama or flair to special stories. Display heads are used
sparingly on the front page.
Jump line
A line that indicates what page a story continues on.
Logo
A label with a visual used to refer to special stories or a series of stories.
Cutline
Information about a photo or an illustration (also called a caption).
Reverse type
Lighter-colored words set against a darker background.
Headline
The story's title or summary in large-enough type so it contrasts with the story text.
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Refer
A brief reference to a related story elsewhere in the paper.
Mug shot
A small photograph of a person featured in the story.
Byline
The writer's name often followed by the name of the publication he or she works for or other key
credentials.
Initial cap
A large capital letter set into the opening paragraph of a special feature (also called a drop cap).
Label
Used for packaging special items such as graphics, teasers, briefs, and columns.
Index
A directory of contents.
Folio
A line showing the page number, date, paper's name, etc.
Jump line
The page number the story continues from.
Liftout quote
A quotation from the story given graphic emphasis (also called a pull quote or breakout).
Subhead
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Document Summary

These promote different stories inside the paper (also called promos or skyboxes). A diagram, chart, map or list that conveys data in a visual way. A smaller headline that helps to add information to the main headline. A snazzier headline treatment that adds drama or flair to special stories. Display heads are used sparingly on the front page. A line that indicates what page a story continues on. A label with a visual used to refer to special stories or a series of stories. Information about a photo or an illustration (also called a caption). The story"s title or summary in large-enough type so it contrasts with the story text. A brief reference to a related story elsewhere in the paper. A small photograph of a person featured in the story. The writer"s name often followed by the name of the publication he or she works for or other key credentials.

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