EC120 Lecture Notes - Lecture 4: Inferior Good, Normal Good
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If demand is elastic, a cut in price leads to an increase in total revenue. If demand is unit elastic, a cut in price leaves total revenue unchanged. The cross elasticity of demand with respect to the price of a complement is negative. Income elasticity of demand measures the responsiveness of demand to a change in income, other things remaining the same, for a normal good, the income elasticity of demand is positive. Supply decisions have three time frames: momentary, short run and long run: momentary supply refers to the response of the quantity supplied to a price change at the instant that the price changes. Short run supply refers to the response of the quantity supplied to a price change after some of the technologically feasible adjustments in production have been made. Long run supply refers to the response of the quantity supplied to a price change when all the technologically feasible adjustments in production have been made.