MGOC10H3 Lecture Notes - Crowdsourcing

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Document Summary

Musicjuice. net: the challenge of starting up a new internet venture. Europe, more precisely netherlands and was at this time still unknown in north america. This concept gives on one hand, the chance to musicians to avoid the established record-companies and on the other hand to give to the fans a direct contact and involvement with new way acts. The musicjuice company illustrates the crowd-sourcing business model, used for raising founds from clients rather than entrepreneurs. Rocky lui and john wong had with the start of a new enterprise, the issues that they found with the. Internet and the questions involved in the early stage of the funding of the company. The issues that had the founders began with a long and costly delay in establishing their website. After that, they had a new competitor: slicethepie. com was a company that created a stock market like set-up for the shares invested, whereby fans could buy or sell the shares they own.

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