ADM 3316 Lecture Notes - Lecture 15: Deliverable, Organizational Culture, Upselling
Document Summary
(part 2 of 2) - implementing a win/loss intelligence program. Done once you have collected enough info from the analyze phase. Deals with documenting win/loss information, analysis and themes you have discovered. Up to the executive to decide what is going to be shared and not shared. An organization"s strengths and weaknesses isn"t something that should be widely distributed. 30. 1: populate deliverable with all scores and quotes. You should have deliverable template that has everything at a summary level and sections for all the different areas in the key indices that they impacted. Those sections are usually information and intelligence on sales initiatives, marketing, delivery, product and corporate areas. Each one of those sections should be summarized for executives. For the more detailed parts of the deliverable. All of the quotes that are associated with key indices or open ended questions for each area.