COMMERCE 2BC3 Lecture Notes - Lecture 16: Employer Branding, W. M. Keck Observatory
19 Oct 2020
School
Department
Course
Professor
Document Summary
The goal of recruitment is to find a sufficient number of qualified applicants that would accept the job offer. Influential recruitment practices: competitive/creative pay, employer branding (their image as an employer, not their image as a product), internal vs external recruiting. Internal: hiring from within: advantages, employee is familiar with the org culture, organization is familiar with the employee, cascading effect: one employee"s promotion frees their position and someone else can be promoted to take that. Improves workplace morale and motivation: disadvantages, not bringing in new skills, poor morale for employees that are not selected, may reflect/perpetuate indirect discrimination. Does the method of internal recruiting matter? (keller, 2017) "posting: a job opening is posted and internal candidates are invited to apply. "slotting: a manager personally identifies a person and puts them into the role, yes, it makes a difference. Candidates that have been posted have higher initial performance ratings, lower turnover, and higher rates of subsequent promotion.
