MIS 301 Chapter Notes - Chapter 3: Transaction Processing System, Vertical Integration, Inditex

• School: UT-Austin
• Department: Management Information Systems
• Course: MIS 301
• Professor: Rock Joshua

Document Summary

Personal digital assistants (pdas): handheld computing devices meant largely for mobile use outside of an office setting. Zara"s store managers used pdas to gather customer input and chat with customers to gain feedback. Point-of-sale (pos) system: a transaction processing system that captures customer purchase information-showing how garments rank by sales. Instead of designing a collection long before the season, the company tries to understand what their customers like, and then design and produce it. Designers at zara are mostly young, students fresh from design school. Zara sources their products locally, although farther countries provide cheaper alternatives. Zara believes that speed, over costs, drives profits. Staple products, such as jeans and t-shirts, are created from farther regions but only amass 1/8th of zara"s income. Clothes are ironed in advance and packed on hangers with security and price tags affixed. This system means that instead of wrestling with inventory during busy periods, employees can help customers find what they want.