ADV 315 Chapter Notes - Chapter 4: A.D. Vision, Sports Illustrated, Uptodate

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3 Jan 2016
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Post wwi (1914-1918: foreign policy issues, wipe out war dept, strengthen the economy, a brief depression in 1921. More than half of the nation lived in urban areas. Sales of automobiles increased and roads improved. The price of electricity went down (1917: suburbs sprang up outside the cities. The growth of certain industries (automobiles ect: factory assembly lines multiplied, the stock market soared, industrial production doubled. The availability of credit (credit cards ect) - people bought more products. Extra money and time to spend on wants rather than the needs . A basic biological motive: example: ready-to-wear clothes. To feel a need or longing for/ to have inclination; like: example: milk shake with burger/ more clothes. More cars made = more parts needed = other industrials grew = steel, glass, leather, rubber. More cars made=more opportunities= gas stations, motels, road building.

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