EMST 3010 Chapter Notes - Chapter 9-13: Studio Executive, The Purchase Price, Nielsen Holdings Plc

• School: University of Georgia
• Department: Entertainment and Media Studies
• Course: EMST 3010
• Professor: Hamilton, James

Document Summary

Writers not only ones who can originate projects. Companies try to use developing projects with large built in audiences. Easy to market/distribute because market already knows/likes (branding: reassurance) Tent pull movies (ideas come from already popular stuff) Tv ideas usually original tied to established formats (ex: soap operas, legal/crime, medical) Othe(cid:396) i(cid:374)spi(cid:396)atio(cid:374)s (cid:272)a(cid:374) (cid:271)e (cid:449)o(cid:396)ld e(cid:448)e(cid:374)ts, u(cid:374)usual take of histo(cid:396)(cid:455) a(cid:374)d people"s li(cid:448)es. Artistic: developing only because will sell usually fails and is usually similar to other works, personal connection is helpful, but also research is important. Films & tv shows that focus on fundamental human needs/concerns do better in world market (more easily identifiable) but also can be random (star wars) Most would rather work with studios than independent bc expenses/financing. With studio paid upfront and guarantees distribution. Time when good ideas are identified and then developed (written & rewritten multiple times) Actor & director hopefully become attached to project.