COMM 1100 Chapter Notes - Chapter 1-12, 19: Pathos, Eye Contact, Stipulative Definition

• School: University of Georgia
• Department: Communication Studies
• Course: COMM 1100
• Professor: Logan Gramzinski

Document Summary

3- speaking confidently p 45: speech is a mirror of the soul. 4- importance of listening p 69: hearing- accidental, automatic, listening- focused, receiving, understanding, remembering, evaluating, feedback. 5- audience analysis p 104: focus groups, using existing data (student majors, clubs) 6- finding a purpose and selecting a topic p 140: to inform, 6 types of informative, people, objects,events, concepts, processes, issues, knowledge management: understanding the exchange of knowledge, to persuade. Pure persuasion: the importance of brushing your teeth because it has health benefits, 8- supporting ideas and building arguments p 241. Informative narratives, persuasive narratives, entertaining narratives: testimony: expert opinion or direct accounts of witnesses, anecdote (personal stories/experience, analogies: compares two ideas or objects, figurative analogies [airplane : eagle, literal analogies [start up fast food chain : mcdonald"s] Gain interest, state purpose, establish credibility, provide reasons to listen, preview main ideas.