STRC 2112 Chapter Notes - Chapter 10: Erving Goffman, Impression Management, Communication Accommodation Theory
18 Apr 2018
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Chapter 10: nonverbal messages in persuasion: three classes of non verbal appeals, nonverbal channels. Facial expression and eye behavior: familiar and readily noticed, can convey or alter the perceived meaning. Bodily communication: gestures, posture, how you hold your body. Public distance: formal persuasion; public speaking situations, 15/25 ft away. Social or formal distance: groups ex. job interview, committee meetings, 7-12. Vocal features: how fast or how slow you speak, pitch of the voice, Tactile communication and haptics: touch; people touching one another and sense things communicated by the sense of touch. Chronemics: time; the way we use time (being prompt or late), how we misuse time: cognitive valence theory. Predicts that the nonverbal immediacy of the persuader leads to arousal, which, in turn, leads to relational nearness or closeness between persuader and the persuadee. Arousal: high form is an anxiety, low form is an excitement: communication accommodation theory.
