MKT 310 Chapter Notes - Chapter 2: Social Stratification, Political Philosophy, Murabaha
Document Summary
Business success in a variety of countries requires cross cultural literacy: cross cultural literacy: understanding how the culture of a country affects the way business is practiced. Norms (2 subcategories: folkways: routine conventions of everyday life, mores: norms seen as central to the functioning of a society and to its social life. Determinants of culture: religion, political philosophy, economic philosophy, education, language, social structure. Social structure: the basic social organization of a society. Social strata: hierarchical social categories often based on family background, occupation, and income. Class consciousness: a tendency for individuals to perceive themselves in terms of their class background. Christianity: most widely practiced religion in the world, grew out of judaism. Islam: second largest of the world"s major religions, 1. 65 billion followers, has roots in both judaism and christianity, islamic banks cannot pay or charge interest, they get around it with two methods of banking: mudarabah and murabaha.
