MGT 409 Chapter Notes - Chapter 1: Zero-Sum Game, Learning Organization, Itunes Store
Document Summary
Lehman brothers: own greed, house crisis and recession. Joseph (cid:272)hlitz bre(cid:449)i(cid:374)g co(cid:373)pa(cid:374)y: (cid:272)ha(cid:374)ge for(cid:373)ula to sa(cid:448)e (cid:373)o(cid:374)ey; the(cid:374) (cid:449)orkers" strikes. : (cid:272)o(cid:374)su(cid:373)ers" confidence fell after crappy games; ensuing game crisis. Circuit city: inconvenient locations, bad customer locations, not targeting gamers. Blockbuster video: failing to adapt to changing trends, new services like netflix, piracy. Research in motion (rim): stick to what makes them famous but not game up with apple. Kodak: invented digital camera but waited to long to pursue the technology. Pan am: terrorist bombing, increasingly competition and fuel price increase. Key attributes of strategy: directs the organization toward overall goals and objectives. Includes multiple stakeholders in decision making: needs to incorporate short-term and long-term perspectives, recognizes trade-offs between efficiency and effectiveness. The hierarchy of goals has a relationship to two attributes: general versus specific (from vision to objectives), and time horizon (long-term to short-term). The coherence is ensured by a set of goals: vision, mission statement, strategic objectives.
