SOCL 2001 Chapter : Chapter 2 Notes
Document Summary
*quantitative research with numbers e. g. stats analysis. *qualitative research without numbers- e. g. analysis of patterns. Interview: questionnaire info on how people think or act ( e. g. political polls ) Face to face: telephone, email usually scripted. Ethnography: studying a social setting overtime, drawn closeness to subjects. Experiments: quantative artificially created situations that allow researchers to manipulate variables. Experimental group subjects are exposed to an independent variable. Control group subjects are not exposed to the independent variable. Hawthorne effect unintended influence that observers have on subjects. Secondary analysis previously collected and public information available to use ( e. g. general social survey ) Content analysis code or record data, then analyzing it. Code of ethics: 5 guidelines: appropriate technique, appropriate ways, be honest, respectful, fair, informed consent, be unbiased/ non-discriminating, contribute to the public- don"t harm people . Confidentiality promise to keep one"s identity hidden. Value neutrality interpreting data must be objective for the common good for the public.