BUSI 604 Chapter Notes - Chapter 2: Egalitarianism, Gender Role, Assertiveness
18 Aug 2016
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Culture paradigms (3: ethnocentric, the belief that one"s own culture is superior to all others and the standard by which all other cultures should be measured. Various forms of facial expressions and body language: high context. A culture that relies heavily on nonverbal and subtle situational cues in communication. Implies considerably more trust by both parties: low context. A culture that relies heavily on words to convey meaning in communication. Societies where people tend to have many connections of shorter duration. Generally accepted beliefs about what is right and wrong. Basis for developing social norms and decision making: attitudes. Manifestation of values, beliefs, feelings, and state of mind: manners, customs. Social structures and organizations: refers to the manner in which the society is organized, including its institutions, social group, statuses, and roles, institution. An established and enduring pattern of social relationships. Made up of social groups: social group.
