COB 218 Chapter 8: ch.8

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Trademark: a distinctive word, symbol, or design that identifies the manufacturer as the source of particular goods & distinguishes its products from those made or sold by others. A mark can be registered: (1) if it is currently used in commerce, (2) if the applicant intends to put the mark into commerce within 6 months. Service mark: a trademark used to distinguish services of one person or company from those of another. Certification mark: mark used by someone other than the owner to certify region, materials, mode of manufacture, quality, or other characteristics of specific goods/ services. Collective mark: a mark used by members of a cooperative, association, union, or other organization to certify the region, materials, mode of manufacture, quality, or other characteristic of specific goods or services. Trade dress: the image and overall appearance of a product. License: an agreement permitting the use of a trademark, copyright, patent, or trade secret for certain limited purposes.

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