Anthropology ANTH-A 104 Chapter Notes - Chapter 1: Culture, Ethnocentrism, Participant Observation
4 Nov 2016
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Document Summary
Anthropology - study of the full scope of human diversity and the application of that knowledge to help people of different backgrounds better understand one another. Mid-1800s: conducted research to answer specific questions confronting humanity and then applied knowledge and insights to practical problems. Apply knowledge and research strategies to a wide range of social issues. Trace the spread of disease, promote economic development in underdeveloped countries, conduct market research, and lead diversity-training programs in schools, corporations, and community organizations. Study our human origins, excavating and analyzing the bones, artifacts, and the. Dna of our ancestors to understand who we are and where we came from. Applied anthropology - apply strategies and insights of anthropology directly to current world problems. Ethnocentrism - belief that one"s own culture or way of life is normal and natural; using one"s own culture to evaluate and judge the practices and ideals of others.
