BUS 202 Chapter 0: How to Write a Business Plan
14 Feb 2018
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If a business plan is too elaborately designed a business may op. Most business plans waste too much time on numbers and devote too little time to information that really matters to investors. Entrepreneurs pad their results and therefore results are almost always higher, investors know this and round down, resulting in inaccuracies. Without the right people nothing will work. Is the total market for the venture"s product or service large, A business plan should describe why the company will be successful (is the market attractive or growing) service. How is the business going to build and launch its product/ Pricing must be appropriate and allow the business to make money. Start-ups must account for macroeconomic context but also. Business should explain the ways in which management can a ect the context in a positive way (change something dramatically) Risk and reward moving target, as they are likely to change overtime. Good businesses discuss people, opportunity, and context as a.
