PSYCH-101 Chapter Notes - Chapter 1: Encoding Specificity Principle, Psych
11 Sep 2020
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After ltp, brain will not erase memories. Believed to be a neural basis for learning and memory. Pinpointed changes in sea slugs" neural connection. With learning more serotonin released and cell efficiency increased number of synapses increase. Activation, often unconsciously, of particular associations in memory. After seeing or hearing rabbit, we are later more likely to spell the spoken word as h-a-r-e. This process is called priming. (adapted from bower, 1986. ) Involves improved recall of specific information when the context present at encoding and retrieval are the same. Suggests cues and contexts specific to a particular memory will be most effective in helping recall. Involvolves tendency to recall events consistent with current good or bad mood (mood-congruent memory) Involves tendency to recall experiences that are consistent with one"s current good or bad mood. Involves tendency to recall best the last (recency effect) and first (primacy effect) items in a list. Age: encoding lag is linked to age-related memory decline.
