PSYC 2120 Chapter Notes - Chapter 10: Social Exchange Theory, Prosocial Behavior, Ingroups And Outgroups

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Prosocial behavior: any act performed with the goal of benefiting another person. Altruism: the desire to help another person or group of people, if it involves a cost t the helper. Kin selection: the idea that behaviors that helps a genetic relative are favored by natural selection. To help genetic relatives than nonrelatives in life-and-death situations, such as a house fire, but not when the situation was non-life threatening. Norm of reciprocity: the expectation that helping others will increase the likelihood that they will help us in the future. Social exchange: the costs & rewards of helping: The basic assumption of social exchange theory is that people help only when the benefits outweigh the costs. True altruism in which people help even when doing so is costly does not exist, according to this theory. Empathy & altruism: the pure motive for helping.

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