PSYC 2030 Chapter 12: CHAPTER 12
25 Jan 2017
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Document Summary
Chapter 12: observational and survey research methods: the major purpose of observational and surveys research is to provide accurate descriptions of behavior and mental processes and of the interrelationships among individuals and their environments, observational research, varieties of observational research, the goal of observational research is to describe behavior that can be divided into 2 broad categories, depending on the degree of experimenter involvement with participants: (1) naturalistic observation! descriptive research method in which the behavior of ppl or animals is studied as it occurs in its everyday natural environment. (2) participant observation! descriptive research method in which the behavior of ppl is studied as it occurs in its everyday natural environment and the researcher becomes part of the group being observed, observational research can also vary in 2 other ways, observational studies vary in terms of the number of different behaviors being observed, researchers impose varying degrees of structure on the settings being observed.
