NATS 1775 Chapter Notes - Chapter all: Dramatization, Ginger Ale, Multivitamin

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Tsephel choedhen 214340269 nats 1775: what the treatment looks like (ch5 p68) The placebo effect is concerned with the psychological affairs in which a patient"s condition is improved through fake treatments such as sugar pills, distilled water, etc. Goldacre details the reasons for the success of sugar pills and saltwater in terms of healing properties when in reality they had no scientific and pharmacological properties. This means that the predictions and expectations one has when taking the fake pills has a direct affect on their outcome through the sheer belief that his health will recover. For example, experiments have proven that saltwater injections have a higher rate of efficiency than that of sugar pills when dealing with minor ailments such as headaches and blood pressure (goldacre 70). I feel this point is significant because we are given insight to how our brain perceives certain treatments, and the effect that has on our body and overall health.

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