ECON 1000 Chapter Notes - Chapter 12: Perfect Competition, Average Variable Cost, Market Power

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9 Feb 2018
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ECON 1000 Full Course Notes
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A firm"s demand is perfectly elastic (horizontal at market price) Marginal revenue = price elasticity of demand along a straight-line demand curve decreases as we move down along the curve. For perfect competition to arise, it is necessary that market demand be large relative to the minimum efficient scale of a single firm. Price and quantity price and quantity at which a firm is indifferent between producing and shutting down. At this point, the price is equal to minimum average variable cost. At this price, the firm"s loss is equal to its total fixed cost. The firm can avoid losses that are greater than fixed costs by. If the price falls below the shutdown point, the firm"s loss is greater than its fixed costs. The firm can avoid losses that are greater than fixed costs by shutting down and not producing.

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