ADMS 3530 Chapter Notes - Chapter 8: Discounted Cash Flow, Payback Period, Cash Flow

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Present value is the only feasible price that satisfies both buyer and seller (also called market price or value) Opportunity cost of capital: expected rate of return given up by investing in a project. (if you decide to invest in this project, you will forgo other, similar investment opportunities) Accepts too many short- term projects and reject long-term. Discounted payback: the time until discounted cash flows recover the initial investment (discounted cash flow previous cumulative discounted cash flows). Advantage is that once at the cutoff payback period, npv is positive. Rate of return = (cash flow year 1 investment) / investment. The rate of return is the discount rate at which npv equals zero. If opportunity cost of capital < rate of return = npv is positive. Irr measures the profitability of the project, it depends on the project"s own cash flows. Opportunity cost of capital is the standard for deciding whether to accept the project.

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