CS235 Chapter Notes - Chapter 4: National Post, Social Constructionism, Muret
Document Summary
Craft a research design that begins with a testable claim, requires precise procedures for measurement, and reports the results of testing those predictions: butovsky example in a study of the misuse of polls in the national post newspaper, looked to see if the polls methods were described, how the results were interpreted, and how the results were portrayed in headlines, he established a claim about the newspaper, and then tested the claim against his observation. You will think of communication problems in different ways: you may not know what your claim will be until you explore a particular social group and then describe your observations, since your knowledge of the group will presumably be limited until you actually gather data, critical paradigm, begin by looking for political and social practices that reveal the oppression of marginalized social groups. Descriptive function(cid:224) reveal the meanings of communication processes in specific context explanatory predictive interpretive evaluative: descriptive claim.
