BU354 Chapter Notes - Chapter 6: Employer Branding, Data Mining, The Employer
Document Summary
Learning outcomes: define recruitment and discuss the increasing use of employer branding. Explain the importance of application forms: analyze the role of job posting, human resources records, and skills inventories in recruiting from within. Identify at least ten methods used for external recruiting. Explain two strategies used to recruit non-permanent staff: discuss strategies for recruiting a more diverse workforce. The process of searching out and attracting qualified job applicants, which begins with the identification of a position that requires staffing and is completed when r sum s and/or completed application forms are received from an adequate number of applicants . Recruiter: a specialist in recruitment, whose job it is to find and attract capable candidates. The image of an organization based on the benefits of being employed by that organization. Sum total of benefits which you promise that others will receive in return for the their involvement/engagement with you: data mining & your resume1.