Health Sciences 4250A/B Chapter Notes - Chapter 2: Richard Adler, Curbed, Federal Trade Commission
16 Sep 2016
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Reading 2: children"s exposure to television advertising: implications for childhood obesity. Childhood obesity in the usa ranks as a major health concern. Purpose of the study: how many and what types of advertisements children are exposed to today and how the findings compare with their exposure before the rise in obesity. This article presents the major findings of the federal trade commissions report. The institute of medicine reviewed 155 studies of food-marketing practices and their influence on children and concluded: exposure to television advertising is associated with adiposity (body fatness) in kids 2-11. Most evidence to support this claim uses children"s exposure to television in general to determine exposure to advertising which is not accurate. Study conducted by: bureau of economics (be) and federal trade commission (ftc) From 1994 to 2004, overweight increased from 7. 2% to 13. 9% among children aged 2 to.
