SPA100Y1 Chapter Notes - Chapter 2: British Thermal Unit

168 views7 pages

skymanatee627

7 Mar 2011

School

UTSG

Department

Spanish

Course

SPA100Y1

Professor

Essential Textbook Summary

For unlimited access to Textbook Notes, a Class+ subscription is required.

Document Summary

In spanish, there are masculine and feminine words. These are called genders of the noun. (a) mascul i ne. Generally, words ending in { -o, -ma, -al, -or, -ente, -ante, -el } are commonly masculine. Examples el pelo (hair) el animal (animal) el color (colour) el accidente (accident) el problema (problem) el papel (paper) Com mon except ions la mano (hand) la labor (labour) la gente (people) Also, if a word does not fit any of the rules above, yet ends with o + consonant , they are masculine. (b) fe m i n i ne. Generally, words ending in { -a , -i n, -umbre, -e, -d, -z } are commonly feminine. Examples la fecha (date for calendar) la canci n (song) la televisi n (television) la muchedumbre (crowd) la serie (series) la universidad (university) la luz (light) Com mon except ions el d a (day) el mapa (map) el avi n (airplane) el lap z (pencil)

Related Questions

Module 3 Discussion: Masculinity in advertising

This week's Ad Critique assignment deals with constructions of femininity in advertising. It's important to acknowledge that ads also construct and reinforce ideas of what it means to be masculine. Find an ad that illustrates some construction of masculinity and briefly discuss it in this week's Forum.

As an example, view this spot about The Most Interesting Man in the World from Dos Equis which constructs masculinity using some fairly well-known stereotypes (e.g., conquering nature, conquering women, etc.). Not all constructions are as blatant. You may be able to find a discuss an ad that uses more connotative constructions to present ideas of what it means to be masculine.

https://www.youtube.com/watch?v=L-4zfsy6rsM

1- Different forms of spectator violence have different causes and dynamics. Identify these differences as you describe and make distinctions between panics, celebratory riots, and frustration riots.

2- The use of intimidation as a strategy is now common in certain sports. Explain why this has occurred and provide examples to show how athletes use intimidation as a strategy. Also explain what can be done to control the use of this strategy

3- What is the argument used by the author when he says that there is a need for alternative definitions of masculinity and femininity? How would alternative definitions benefit men and women? Give examples from the text and from your experience. Who would be most likely to resist changes in the way gender has traditionally been defined in society?

4- Before the passage of Title IX in 1971, most female athletes were seen as invaders of male territory, and they were marginalized and not taken seriously. That doesn't occur today except in sports that are lined with manhood and masculinity. Identify three sports in which female athletes continue to be marginalized and not taken seriously. What do these sports have in common, and how long will it be before women are acknowledged as serious participants in them?

5- Transgender and intersex persons provide a direct challenge to the gender segregation that pervades sports. Explain how they are forcing sport organizations to qualify or change their policies related to gender and gender segregation, and identify the changes that you think will be most helpful in achieving full gender inclusion in sports.

bronzegoose828

few years, British Sky Broadcasting has transformed the way people in Britain watch and use their television. Before Sky, people could never have imagined ordering a pizza or sending an email from their set. Today it's an accepted thing.

Part of Sky's success has been in its brand - in defining what makes Sky special and in expressing that difference visually, in products and in the actions of people in the company. And that brand has become one of the company's greatest assets. Brands help companies build a relationship with a customer. A good brand not only helps differentiate a company, it also helps the customer feel something as a result. A pair of Nike trainers might make a person feel more fashionable. A Sony minidisc player might make a person feel they are at the cutting edge of miniature technology. A Rolls Royce might make a person feel that they have reached the top.

Some brands even go beyond that and become so well known that they become generic. This means they're used as a general term for that type of product, even if it's a competitor's product. Walkmans, and Hoovers are a good example. People Hoover the carpet, even if they're really using an Electrolux.

A brand helps customer recognition and enables recognition to be spread by word of mouth as well as by advertising. A brand also adds value. It can allow a company to offer its products at a premium, without reducing the customers' perception of value for money. It also allows a company to extend what they offer to the customer - if a customer trusts one product from that company, they are more likely to trust (and buy) another product from the same company.

That is why Sky has invested so much in its brand. As the first entrant 16 years ago in the field of multichannel television, it had the opportunity to build strong recognition and to even establish itself as the generic brand for multichannel television.

Source: (viewed 10 February 2019)

QUESTIONS

1. In the above article, "if a customer trusts one product from that company, they are more likely to trust (and buy) another product from the same company". Discuss different ways that companies can use to increase brand loyalty. Justify your answers with relevant examples. (5 marks) (500 words)

2. In the above article "brand has become one of the company's greatest assets". Do you agree? Justify your answers with arguments and examples. (5 marks) (500 words)

redcaribou169

SPA100Y1 Chapter Notes - Chapter 2: British Thermal Unit

Document Summary

Get access

Related Documents

SPA100Y1 Chapter Notes - Chapter 2: El Sistema, La Silla Observatory, El Problema

SPN-0002 Lecture Notes - Lecture 1: Adverb, El Al, Demonstrative

SPA100Y5 Chapter Notes - Chapter 2: Tag Question, Regulares, Infinitive

Related Questions