PSY100H1 Chapter Notes - Chapter 7.1: George Sperling, Iconic Memory, Sensory Memory

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PSY100H1 Full Course Notes
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Memory: collection of several systems that share information in different forms for differing amounts of time. 3 memory stores: sensory memory, short-term memory, long-term memory. Stores: retain information in memory without using it for any specific purpose. Control processes: shift information from one memory store to another. Attention: selects which information will be passed onto stm. Encoding: process of storing info in ltm system. Sensory memory: memory store that accurately holds perceptual info for a brief amount of time. Iconic memory: visual form of sensory memory held for -1 second. Echoic memory: auditory form of sensory memory held for ~5 seconds. How much information can be held in sensory memory: george sperling: test of iconic sensory memory: whole vs. partial report (more recalled during this report) Attention is important because it allows us to move small amount of info from sensory memory in stm for further processing.

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