CDN221H1 Chapter Notes - Chapter 1: Paper Machine, Striking Clock, Old Media
Document Summary
January 16 2017 (l 02 readings): innis the bias of communication: preface, pp. Western civilization has been profoundly influenced by communication and that marked changes in communications have caused important implications. Reading in contrast to writing implies a passive recognition of the power of writing. Burst of greek lyric poetry in the seventh century has been attributed to the spread of cheap papyrus. The oral tradition emphasized memory and training. No history of oral communication unless it is in the dark written world". A writing age was essentially an egoistic age simplified alphabet emphasized logic and consequently general agreement / screening of ability and writing skills, in greece, writing became a sort of intelligence test. Greece had the advantage of a strong oral tradition and concentration on a single language. Facilitated rise of philosophy and science in greece in contrast to religion.