PSYB01H3 Chapter Notes - Chapter 7: Emor, Nonprobability Sampling, Simple Random Sample

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Chapter 7: asking people about themselves survey research. 1: facts and demographics factual questions ask ppl to indicate things they know abt themselves and their situation. Asking some demographic info is necessary to adequately describe your sample: behaviours questions that focus on past behaviours or intended future behaviours. Double-barrelled questions: questions that ask 2 things at once, e. g. should senior citizens be given more money for rec centres and food assistance programs?" you should ask questions with 2 issues separately. Labelling response alternatives: labels defining either just the endpoints or all points: when labelling only end responses on a scale, respondents decide, however, research shows that fully labelled scales are more reliable what the middle measures mean. 2 or 3 hours: there is usually some monetary incentive or gift provided since, advantage is that group interaction is possible this interview takes up time and travel costs.

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