PSYB01H3 Chapter Notes - Chapter 4: Raw Score, Observational Error, Random Assignment

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23 Dec 2016
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True experiments: designs where the researchers manipulates all of the iv"s. 2 main types of measurements we use self-report. Self report: any measurement technique that directly asks the participant how they think/feel interviews, surveys, questionnaires. You get firsthand info from the source: you have a unique perspective that others don"t have bc you have an abundance of self-knowledge regarding your internal thoughts/memories & feelings/desires. Participants may not have enough self-knowledge to provide accurate answers. May not be able to accurately describe their past/future beh self-deception: try to convince ourselves about what we think is true, in part by seeking out favorable info & discounting contrary evidence. Participants are inaccurate/misleading on purpose them look good. Social desirability: the tend for respondents to give answers that make: socially acceptable answers" attempt to portray themselves in a, solution ensure confidentiality & anonymity particular way. Researchers often misdirect participants about the goal of the research study/purpose of a particular self-report measure.

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