PSYA01H3 Chapter 7: CH.7 textbook note docx

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29 Jul 2014
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Memory: a collection of several systems that store information in different forms for differing amounts of time. Control processes- shift information from one memory store to another. Stores: retain information in memory without using it for any specific purpose. The control process attention selects which information will pass on to stm. A memory store that accurately holds perceptual; information for a very brief amount of time. Iconic memory ( visual= one half to one second: whole report (george sperling) How many letters that participants can remember: partial report. The display is followed immediately by a tone that is randomly chosen to be low, medium or high. *iconic sensory memory holds images long enough to provide smooth, continuous perceptions. Echoic memory (auditory=held for considerably longer, 5 seconds) A functions to hold information long enough for us to determine what to pay attention to. Encoding- the process of storing information in the ltm system.

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