PSYA01H3 Chapter Notes - Chapter 2: Demand Characteristics, Ecological Validity, Dependent And Independent Variables

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29 Nov 2017
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Objectivity : assumes that certain facts about the world can be observed and tested. Subjective : knowledge of the event is shaped by prior beliefs, expectations, Five characteristics of quality scientific research experiences and even their mood. 1. it is based on measurements that are objective valid, and reliable. 3. it uses techniques that reduces bias. Foundation of scientific methodology is the use of objective measures. Objective measures: the measure of an entity or behaviour that within an allowed margin of error is consistent across instruments and observers. regardless of who is doing the measuring and the exact tool being used. Technology advancement - advancement in asking psychological questions in. Fmri - allows researchers to view the brain and see which areas are activated. Variable: the object, concept , or event being measured. Blood or saliva can be analyzed for enzymes, hormones and other biological variables that relate to behaviour and mental functioning.

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