MDSA02H3 Chapter Notes - Chapter 1: Big Three Television Networks, Understanding Media, Mass Production
Document Summary
First, machine duplication replaced the tedious system in which scribes hand-copied texts. Industrial revolution, modern capitalism, and the consumer culture in the twentieth century. 1920s and 1930s, most had moved to urban areas, where new industries and economic opportunities beckoned: city had overtaken country, the gradual transformation from an industrial, print-based society to one grounded in the. Information age began with the development of the telegraph in the 1840s. Featuring dot-dash electronic signals, the telegraph made four key contributions to communication. First, it separated communication from transportation, making media message instantaneous - unencumbered by stagecoaches, ships, or the pony express. For example, starting with the 1992 presidential campaign, the network news shows (abc, cbs, and nbc) began to lose their audiences, first to mtv and cnn, and later to. Social media allow people from all over the world to have ongoing online conversations, share stories and interests, and generate their own media content: the linear model of mass communication:
