SOC317H5 Chapter Notes - Chapter 2-3: Commodity Fetishism, Universe Of The Legend Of Zelda, Mcjob
Document Summary
Theorizing food: marx: food as a fetish , commodity fetishism obscures the true social relationships involved in making a product. Introduction: do you want fries with that: scheduling is not simply an inconvenience for workers, but an important factor in corporate profitability the fight for had grown to become the largest by low-wage workers in us history. The groups more likely to work thee jobs tend to be those already disadvantaged. The predictability of fast food also applied to the labour process: control the way workers are controlled through technology as the use of machines can save labour and time spent on production. The integration of technology is often intended to replace labour power. It has also contributed to a firm"s ability to supply a standardized product overtime and across multiple outlets: irrationality of rationality outcome of mcdonaldizing processes. Mcdonaldization systems come to take on a life of their own and this hyper-rationality can lead to irrational outcomes.
