CCT286H5 Chapter Notes - Chapter 18: Sitemaps, Visual Hierarchy, Site Map

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Week 5 - duckett chapter 18: process and design. Every website should be designed for the target audience - not just for yourself or the site owner. Even if the site has a wide appeal, you can still think about the demographics of a sample of target audience. Things to ask/consider for target audience - individual site: Things to ask/consider for target audience - company site: You need to work out what information they need in order to achieve their goals quickly and effectively. Look at the reasons why people come to your site and determine what they need to achieve their goals. Prioritize levels of information from key points down to non-essential/background information. If you do not appeal relevant to them by answering their needs, they will go visit another website that contains more relevant information. If you update your site more frequently than others.

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