CCT109H5 Chapter Notes -Human Resource Management, Operations Management, Information System
21 May 2014
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CCT109H5 Full Course Notes
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A system of integrated actions designed to ensure that an organization develops and grows a market for its goods and/or services in a manner that creates organizational value (wealth) on behalf of its stakeholders. Also, activities that the company executes to bring profit, cover expenses, and improve surplus (small or big) In order to be more successful at business, a company/organization has to be better at satisfying customers more than the competition is. Products and services developed to meet needs and wants of customers. Organizations must succeed in properly identifying solutions to needs that the marketplace desires, and creating a mechanism for delivering such solutions to the right customer, at the right place, at the right time, for the right price. These integrated actions are categorized into areas such as technology application, product engineering and design, manufacturing and operations, marketing and sales, distribution, and service.
