CMN 1160 Chapter Notes - Chapter 1-2: Oligopoly, Netflix, Disintermediation

• School: University of Ottawa
• Department: Communication
• Course: CMN 1160
• Professor: Michael Strangelove

Document Summary

Media markets are oligopolistic markets: the form of markets that capitalists move towards, industry dominated by small number of sellers. Consumers, culture and democracy feel the deleterious effects of this control. There are only a few major corporations that have such control over us: in us, 4 firms sell almost 90% of music; 6 firms sell almost 90% of movies; 6 firms control over 80% of cable tv. The level of market concentration is higher in canada. Dominant forms of media are a tool for social control: extents onto more than selling movie tickets, etc. but is the power to communicate the. There is a great scale of concentration in media markets. Consumers needs are very clear: tv when and where they want it. The industry wants to limit the consumers in the sense that they can only access it when it is made available to them.