ADM 1301 Chapter Notes - Chapter 7: Corporate Social Responsibility, Reputation Management, Aspen Institute
19 Apr 2016
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Personal view: the nature of the corporation in ascertaining whether it can be held accountable. The question is whether corporations are moral agents or full-fledged moral persons. Corporations are viewed as collectives that act as individuals; they exist as legal persons and can be held responsible for their actions. Social view: this view holds that the activities of corporations occur within an interpersonal and, most likely, social context. The corporation is considered a social institution in society, with social responsibilities. The social nature of business can rest in many different theories for example: social contract, stakeholder, legal creator, corporate citizenship, virtue-based etc. Corporate social responsibility (csr): the way a corporation achieves balance among its economic, social, and environmental responsibilities in its operations so as to address shareholder and other stakeholder expectations. Corporate sustainability (cs): corporate activities demonstrating the inclusion of social and environmental as well as economic responsibilities in business operations as they impact stakeholders.
