SOCI 217 Chapter Notes -Face Validity, World War I
Document Summary
Skills required: sensitivity, concentration, interpersonal understanding, insight, mental acuity and discipline. Qualitative design is flexible, continuous and iterative (repetitive). The interview is done in no particular order and interviewer sets a general direction of the interview while pursuing a specific topic need to know how to control the conversation. 7 stages in a complete interviewing process: thematizing clarify the interview purpose and concept of interest, designing lay out the process and consideration of the ethical dimension. Interviewing: transcribing produce a written form of the interview, analyzing interpret the meaning of the gathered materials, verifying check reliability and validity, reporting. Done in a group with the intention to gather data that is usually difficult to obtain without the presence of a group (?) Focus group in social scientific research: for market research purposes. Valuable means of testing questions to be used in surveys. Topics appropriate to focus group interviews: the setting such as time, interaction between participants etc are important.
