PSYC 3300 Chapter Notes - Chapter 3: Ambivalent Sexism, Subtyping

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Gender ideologies: attitudes towards men"s and women"s work tradition gender ideology is that men"s sphere is work and women"s sphere is the home. Most widely used instrument to measure attitudes toward gender roles is the attitudes towards women scale (atws) Most people fit into the transitional category of gender attitudes. Compared to caucasians, african americans have less traditional attitudes about women working outside the home. Affective component sexism sexism can consist of positive or negative feelings. Benevolent sexism: reflects positive feelings toward women, including a prosocial orientation toward women (e. g. the desire to help women) Men who score high on hostile sexism scale view women as challenging their superiority. Men who score high on benevolent sexism scale feel strongly that they should protect women, hence a negative side to benevolent sexism (women need protection from men) Benevolent discrimination: men providing more help to women than men. Males and non-whites score higher on scales of homophobia.

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